Kool Seoul — Authentic Korean Cosmetics, K-Beauty & K-Pop Worldwide
Korean beauty & K‑pop,
picked in Seoul.
NEW BRAND · DR.FORHAIR
Korea's scalp-care specialist
Folligen thickening shampoos, scalp serums and scrubs.
Shop DR.FORHAIR →
NEW BRAND · CHARDE
CHARDE Bubble Jection
Bubble serums and lifting gel masks, just landed from Seoul.
Shop CHARDE →
NEW BRAND · JUNG SAEM MOOL
The makeup artist's brand from Seoul
Skin Nuder pact, Essential Mool skincare and pro brushes.
Shop Jung Saem Mool →
NEW BRAND · GROWUS
Salon hair therapy, at home
Damage therapy shampoos, hair oils and sea-salt scalp care.
Shop GROWUS →
#1 SELLER · KAKAO FRIENDS
Ryan, Choonsik & friends
Plush, cushions and gifts — the cutest of Seoul.
Shop Kakao Friends →
Shop by Category
Skincare
Makeup
Hair
Bath & Body
Sun care
Wellness
K-pop
Lightsticks
Shop by Skin Concern
Sensitive skin
Redness & reactive skin432 products →
Blemish-prone
Breakouts & clogged pores416 products →
Dark spots
Uneven tone & marks539 products →
Fine lines
Firmness & first wrinkles462 products →
Oily skin & pores
Shine control520 products →
Your albums and your skincare, in one box.
Add the new releases to your beauty order: one parcel from Seoul, one shipping fee.
Deals of the Week
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Just Landed from Seoul
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Pick your Seoul mood
Gentleman→
Pharmacy→
Premium K-Beauty→
K-Pop→
Kakao Friends→
BT21→
Inner Beauty→
Baby & Kids→
What our customers say
Real reviews from verified buyers, collected by Judge.me
Sooo beautiful! I brought the whole set for my daughter and I. This is definitely my favorite theme for BT21. And they are unbelievably soft. LOVE them! 💜
BT21 MEDIUM PLUSH BEYOND THE JOURNEY›The Plush was shipped from Korea to the U.S. and was well packaged. Took about 7-8 days to arrive after has been accepted for shipping . The plush itself was very large and was a bigger than my 8 year old so she loved it.
Kakao Friends - Chunsik Plush›Just a great product. I didn’t realise it wasn't the duo so I purchased the other half of the refill in my last purchase. Speedy delivery.
Alternative Stereo Blushing Pendant Lip & Cheek›My granddaughter absolutely loved Newborn Chimmy
BT21 Chimmy Newborn Baby Plush›Best Lip Plumper I've ever used.
Keybo Dotom Lip Plus Lip Plumper #Originaledition›They are so cute and perfect! Love them so much!
Muzik Tiger Soju Glass Set›Good for skin care, highly recommended
Holika Holika Prime Youth 24K Gold Repair EX Special Skincare Set›My daughter loves the design.
MLB Chunky Liner New York Yankees WHITE›Ordering from Seoul, made clear.
The questions everyone asks before a first order.
Full shipping policy ›Prices are in USD. Shipping is calculated on the real weight of your parcel and shown at checkout before you pay: nothing is added later by us. Orders over $150: we cover the first $20 of K-Packet shipping.
We prepare your order in 2–5 business days. Then K-Packet (Korea Post) takes 7–14 business days, DHL Express 2–5 business days, both tracked.
Duties or import taxes may apply on arrival depending on your order. They are set by your local authorities, paid by the recipient and never included in your order total.
Within 7 days of delivery, unused and unopened in its original packaging. Damaged or wrong item? Send us photos within 3 days and we'll make it right.
Kool Seoul is a small team based in Itaewon, Seoul. Every parcel ships from our office. A real person answers by email or Telegram.
From the K-beauty Journal
All articles ›
KBEAUTYJul 17, 2026
Discover the Magic of LANEIGE: Korean Skincare Shipped From SeoulRead more →
ILLIYOONJul 14, 2026
Experience Deep Hydration with ILLIYOON: The Korean Skincare Brand You Need to KnowRead more →
Jul 13, 2026
Exploring ISNTREE: A Korean Skincare Brand That Embraces Natural BeautyRead more →
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K-beauty & K-pop, shipped straight from Seoul
Direct from Seoul
Every order ships from our office in Itaewon, Seoul, with tracking.
Korean skincare
Laneige, COSRX, Anua, Beauty of Joseon… toners, serums, creams and sunscreens.
Official K-pop
Albums, lightsticks and official merch, bought in Korea.
Shipping in USD
Prices in USD. K-Packet in 7–14 business days, DHL Express in 2–5.